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Microsoft’s entertainment division grows 60%

Quarterly financial results ending 31 March shows massive upswing in sales revenue.
Microsoft’s financial results paint a pretty picture for its Entertainment and Devices division, which includes Microsoft Games Studios and Windows Phone 7. 
For the three month period ending 31 March, the division saw sales revenues rise by 60% to $1.94 billion.
Once again Microsoft singled out the Xbox 360 and Kinect as key reasons for the increase in revenue – the quarter seeing sales of 2.7 million 360s and 2.4 million Kinects.
The company as a whole saw a year-on-year revenue increase of 13%, up to $16.43 billion. This represents a 31% increase in profit, up to $5.23 billion.
A general statement regarding Microsoft’s success over the past year highlights the 360 and Kinect as key contributors to its revenue increases: 
“We delivered strong financial results despite a mixed PC environment, which demonstrates the strength and breadth of our businesses,” said Peter Klein, chief financial officer at Microsoft. “Consumers are purchasing Office 2010, Xbox and Kinect at tremendous rates, and businesses of all sizes are purchasing Microsoft platforms and applications.”


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