Deus Ex: Human Revolution’s world of 2027

With around a month and a half still to fill before Deus Ex: Human Revolution is released, Eidos Montreal have issued another promotional video. This time about the world of 2027.
Augmentations are the issue of the day, with Sarif Industries vying with an overseas rival to be the top dog of that particular pile of dogs. Meanwhile, it seems not everyone is happy with this bold, new, augmented world, as anti-aug riots spill onto the streets.
It’s sort of like today, except people are upset about robotic hands instead of Conservative politicians taking a dump on them. Oh, and everybody likes to dress as Prince.
Deus Ex: Human Revolution will be released in August, for PC, Xbox 360 and PS3. Do also have a look at my E3 preview of the game for an exclusive answer to whether you’ll be crawling through ventilation shafts in this installment of the series (don’t worry, of course you will).