EA Canada aiming to make NHL 13 the “best videogame experience”, not just best sports game

EA Canada has lofty ambitions. Not content with creating one of the finest sports game franchises with the NHL series, they want to be the “best videogame experience” available.

In a recent interview with the NHL 13 development team, we asked producer Any Agnosti whether the lack of competition in the ice hockey gaming space was a good thing or whether EA Canada would prefer another game to compare/benchmark themselves against. In response, Agnosti told us that they benchmark themselves against “every game” in a bid to be the best.

“The NHL team are a bunch of very passionate hockey fans so our biggest competitor is ourselves,” said Agnosti.

“We always want to make the game better so not only our consumers get to play the best hockey game possible but so do we. As for benchmarking ourselves against something, we consider every game a benchmark as we are all competing for the time of a consumer. Our goal isn’t to be the best hockey game or sports game but the best videogame experience out there.”

Our full interview with EA Canada can be found here.

Read our full review of NHL 13.

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  • Comments:
    • spanky

      I’d be glad to help EA make NHL 13 the best video game experience. Fix the damn freezing. I don’t care if they add anything more than NHL 12. Just fix the effing freezing. If they add 5 million new amazing things but the game freezes like NHL 12, then it’s a crap game. Too bad the people that should be reading this(EA) doesn’t care. As long as they’re raking in the cash, they’ll leave the freezing issues in. Now where did I put my EA voodoo doll?