Facebook has outright denied rumors that they will be rebranding the Oculus Rift with its own logo and interface. They affirm their earlier statement that Oculus will operate independently, in the same way they have for Instagram.
Facebook explains this would not have been in keeping with the spirit of their deal with Oculus. Rather, they intend to be more involved with research, development funding, and support.
Oculus cofounder Palmer Luckey has also shared these clarifications on Reddit:
If not this, then, then what plans does Facebook have for Oculus Rift? Going back to Mark’s own post, this is what he sees in VR beyond gaming:
But this is just the start. After games, we’re going to make Oculus a platform for many other experiences. Imagine enjoying a court side seat at a game, studying in a classroom of students and teachers all over the world or consulting with a doctor face-to-face — just by putting on goggles in your home.
This is really a new communication platform. By feeling truly present, you can share unbounded spaces and experiences with the people in your life. Imagine sharing not just moments with your friends online, but entire experiences and adventures