Activison says a mystery Bungie game currently in development will be key to the firm’s long-term growth when it launches next year.
Although no details of the former Halo developer’s game has yet been announced, Activision is pinning big hopes on the title.
“This is one of our key strategic growth initiatives and we’re setting the stage for this product now,” CEO Eric Hirshberg said of the Bungie title.
“Bungie is one of the world’s most gifted developers with one of the best track records in the industry. Although the title is not expected to launch this year, Bungie’s new universe represents tremendous long-term potential for Activision Publishing.”
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