Just what is Beachhead making?
The answer… we don’t quite know yet.
What we do know is that Beachhead are involved in developing some sort of online stuff for the next Call of Duty game and beyond.
Speaking to investors during a tri-monthly earnings call, Activision CEO Eric Hirschberg ‘announced’ that Beachhead are working on an ‘online platform’ and that it will be an ‘integral part of the innovation signature of the Call of Duty game that we’re releasing this year’.
Thanks, Mr Hirschberg. We knew that already. Don’t you just love the fact that videogame PRs and executives are open and honest with information?
“This platform will include a suite of services and content plan that will unite and ignite the community like never before,” Hirschberg continued. “The platform will support in-game integration and bring online experiences and console play together for the first time.”
What was confrimed was the long standing rumour that additional online features will be offered at a premium. What that means is anyone’s guess. Subscription fees? Costly cosmetic upgrades? Early access to new content? Unique guns/maps etc? All of the above?
Shockingly, Hirschberg wouldn’t elaborate on the business model. Instead, in one of the most mundane, obvious and coma-inducing statements of the century thus far, Hirschberg ‘announced’ to investors that ‘we haven’t yet released the details of the business model of Beachhead’.
Brilliant statement. I’ll be scrapbooking that one. Thanks for your time Mr Hirschberg.
Image taken from Call of Duty: Black Ops.