Surprise! Nordic Games has just revealed they now own the name of THQ.
They actually revealed this some time back on the MX vs ATV page, and it was immediately met with skepticism from fans.
General Manager Klemens Kruezer explained how they were able to negotiate for the name separately from the game IP auction itself:
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It was kind of surprise to some industry veterans and players that we were the winner of the auction of the THQ titles. The challenging fact is nobody has ever heard about Nordic Games before [the THQ auction]. There were so many articles with the headlines ‘Who the fuck is Nordic Games?’ We said, okay they were right.
We have seen an uplift in the name of Nordic Games, and what we have also done is we have made a second deal with THQ where we bought the THQ trademark.