NBC Universal Global Networks today announced that Koch Media Limited will sponsor the UK Sci Fi channel’s primetime programming to tie in with the release of Sacred 2: Fallen Angel.
Starting from today, the sponsorship will run for three weeks around titles such as the new spy series, My Own Worst Enemy, staring Christian Slater and movies including Minority Report and The Fast and Furious. Credits and break bumpers with the tagline “Bringing great characters to life” to illustrate the Sacred 2’s gameplay and the channel’s on-air content.
“With its audience of passionate gamers, entertainment fans, technology lovers and early adopters who keep their finger firmly on the pulse, SCI FI is a natural partner for Sacred 2: Fallen Angel.” said Charlotte Ashton, VP, Programming and Marketing (UK) for NBC Universal Global Networks.
Published: Jun 5, 2009 12:54 pm