Rockstar Games Zynga

Take-Two acquires mobile giant Zynga for $12.7 billion

Two gaming giants.
This article is over 2 years old and may contain outdated information

Two gaming giants have come head-to-head with Take-Two Interactive acquiring the mobile giant Zynga for $12.7 million. Despite the fact that you can’t play Farmville on PC anymore without jumping through some hoops (curse you, Facebook!), that’s still a huge property to take over. While I’m pretty anti-Farmville myself, Zynga has still taken over my life in ways I haven’t already realized. Words With Friends is a Zynga game? Now that’s just a plain shock.

Recommended Videos

Take-Two Interactive is already a giant within the gaming community, boasting studios like Rockstar Games and 2K games in its portfolio. Now, it has acquired a mobile gaming giant, one that practically pioneered the free-to-play gaming model. It’s not just Farmville that Rockstar is getting. Zynga has also licensed properties like Harry Potter and Game of Thrones, two huge media enterprises.

 

A mobile giant

Take-Two purchased all of Zynga’s shares and acquired majority ownership of the company, which is sure to give it a new model to make tons of cash.

“We are thrilled to announce our transformative transaction with Zynga, which significantly diversifies our business and establishes our leadership position in mobile, the fastest-growing segment of the interactive entertainment industry,” said Strauss Zelnick. “This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity.”

Now I’m very afraid of all the free-to-play mobile titles that will inevitably pop in the future. I’m sure I’ll get some Grand Theft Auto Mobile ads in the upcoming future, not to mention Red Dead Redemption or any 2K Sports games. I can ignore them all the same, but the influence of this acquisition is sure to affect my life someway or another. Now if you excuse me, it’s my turn in Words With Friends.

See the source image


PC Invasion is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more about our Affiliate Policy
Author
Image of Joshua Chu
Joshua Chu
Joshua Chu is a Contributing Writer for PC Invasion since June 2021. His undying love for live-service games like Overwatch 2, Valorant, and Honkai: Star Rail (amongst other soul-rending games) has led him to spend hours and hours on his PC. After earning his Print Journalism degree at Pennsylvania State University, he proceeded to freelance for a variety of sites, with other bylines including Gamepur and Kotaku. He is probably sad he demoted in rank in Overwatch.